Organic foods market in Fairfax plans to open its second location, targeting the 26,000-square-foot space in the heart of Tam Valley that has sat vacant since December 2010. The store will likely open in Fall 2015, Good Earth officials said.

For Tam Valley residents pining for the neighborhood grocery store they’ve been missing since December 2010, the wait is over. Well, almost.

Fairfax-based organic foods market Good Earth Natural Foods confirmed their long-in-the-works plans to open a second location in Marin, this time in the 26,000-square-foot space at 207 Flamingo Road that has been vacant since DeLano’s IGA Market closed the week of Dec. 17, 2010, one of five DeLano’s markets in Marin and San Francisco that shut down as part of a mass eviction of the struggling grocery chain.

Good Earth officials said they are in the planning stages of an “total renovation and aesthetic transformation” of the building under the guidance of Santa Cruz-based C/D/M Crocker-Fry, which designed and built Good Earth’s Fairfax store. They are projecting that the store will open in Fall 2015.

Good Earth opened in 1969 at 123 Bolinas Avenue in Fairfax. In response to growing demand, the company moved to 1966 Sir Francis Drake Blvd. at the end of 2000, and opened its current 22,000-square-foot store in Fairfax store in February 2012 “to meet the needs of our customers who requested a larger store with more selection store-wide, wider aisles, additional check-out stands, and indoor seating.”

“We have received many requests for a store in Southern Marin from folks seeking a more organic choice,” said Mark Squire, one of two partners at Good Earth. “Although organic food is still a bit pricier, we know that enough people recognize the superior quality and safety of organic food to support a store with Good Earth’s commitment. We look forward to serving a new community with healthful food.”

“Along with meeting the additional market demand for what we already do, it also brings me great pleasure knowing our staff will continue to grow too – this opportunity represents real leadership growth opportunities for many current Good Earthlings,” Partner Al Baylacq added.

Good Earth officials are asking potential 94941 customers to take this survey about their new store as they seek to gather feedback on the community’s priorities.


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